Trek Connect Retail Marketing (TCRM) 2019 E-bike Scratch & Win campaign

Use the Trek Connect Retail Marketing E-bike Scratch & Win campaign to encourage your customers to test ride (and eventually purchase!) an e-bike. For the month of May, give every customer who test rides an e-bike in your store a scratch-off ticket. Everyone’s a guaranteed winner!

See Dexter for full details on this promotion.

System setup

  • Download the Trek Connect Scratch & Win coupons using the Coupon Wizard utility. Print labels to keep at your cash registers.
    Sherpa Tip: If you're a multi-store retailer, coupons automatically share between all locations, so you only need to download these coupons at one location.
  • Download and install the advertising image on your Ingenico payment terminal.

Redeem prizes

In-store credit coupons/e-bike discount

  1. Redeem these like any other coupon. In the Payment dialog box, scan the appropriate label in the Code field, or select the appropriate coupon from the Description drop-down.
  2. Be sure to associate the appropriate customer with the transaction. Create the customer if they’re not already in your system.

Water bottle/Flare R taillight

Option 1: Remove prizes from inventory as redeemed

  1. From the Ascend Desktop, select the Create menu > Inventory Adjustment (keyboard Ctrl + I).
  2. In the search field, scan the barcode for the item.
  3. From the Type drop-down, select the appropriate adjustment type (e.g. Sales/Display Use).
  4. From the Action drop-down, select Decrease.
  5. In the Quantity field, enter 1.
  6. Click the magnifying glass icon next to the Customer field and associate the appropriate customer. Create the customer if they’re not already in your system.
  7. In the Comments field, enter a meaningful description (e.g. 2019 TCRM e-bike scratch-off winner.)
  8. Click the Save button.

Option 2: Remove prizes from inventory en masse

Sherpa Tip: Use this method if you only wish to offer a single water bottle model to prizewinners. At the end of the campaign, adjust any unclaimed prizes back into your inventory using the same adjustment type.

  1. From the Ascend Desktop, select the Create menu > Inventory Adjustment (keyboard Ctrl + I).
  2. In the search field, scan the barcode for the item.
  3. From the Type drop-down, select the appropriate adjustment type (e.g. Sales/Display Use).
  4. From the Action drop-down, select Decrease.
  5. In the Quantity field, enter the appropriate quantity.
    Sherpa Tip: For water bottles, enter 30. For taillights, enter 9.
  6. In the Comments field, enter a meaningful description (e.g. 2019 TCRM e-bike scratch-off prizes.)
  7. Click the Save button.

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